Let’s communicate facts, not emotions! When you suggest the addition of a few emotional elements to the fact-focused communication of scientific and environment-related projects, this is stakeholders’ standard reply. But is it true that emotions are not fact-based, and are they automatically an obstacle to objective reporting? Neuroscientists are pointing into a different direction.
http://www.interessen-im-fluss.de/wp-content/uploads/2019/01/180820_Grafik_emotionale_Ansprache_EN.png 1063 1579 Eva-Maria Cyrus http://www.interessen-im-fluss.de/wp-content/uploads/2016/05/interessen-im-fluss-logo-1.jpg Eva-Maria Cyrus2019-03-11 07:00:232019-05-21 11:32:21Emotional appeal: dubious PR blah blah or communication prerequisite?